BlackBerry Consumers Switching to iPhone

Our friends at Cashforphonescomparison.co.uk just sent us their latest survey data, showing the diminishing loyalty of BlackBerry consumers in 2014.

Survey results show:

- 65.79 percent of people trading in an old BlackBerry device on Cashforphonescomparison say they are upgrading to an iPhone
- 7.89 percent of people trading in an old BlackBerry say they are staying loyal to the brand
- 6.68 percent of people trading in an old BlackBerry say they are switching to a Samsung device

- Interestingly, 42.1 percent of people trading in their old BlackBerry device told them they're getting the iPhone 4, while only 5.26 percent plan to get the iPhone 5S

Brand trade-in market share

- The BlackBerry Bold 9790 is the top traded in BlackBerry device on Cashforphonescomparison - making up 0.96 percent of all trade-ins
- Samsung's Galaxy S3 currently makes up the most trade-ins on the site - with a 9.24 percent smartphone trade-in market share

For me – as an Android enthusiast – this is quite strange, but a discussion with Cashforphonescomparison.co.uk pointed out that it’s maybe because the business who tend to use Blackberry may find the iOS infrastructure more secure than Android.

What do you think? Feel free to share your opinions in the comments.