Families mostly using free apps

infothumbFamigo team conducted a study over the last month, about the app usage of families. They analyzed information from 1000 random usage samples from Famigo Sandbox (their free Android app) and uncovered some surprising insights into how families are using mobile media.

A few key takeaways from this study are that: 88% of the apps that families download and use are free, revealing a reluctance to pay for content. Casual and puzzle games are the most played in terms of app category, followed closely by education apps. Angry Birds, the most well known free casual game, remains the most popular among families.

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